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AIDI

This Italian Jewelry Brand Just Turned 10—and Opened Its Own Workshop 🔨💎

· Designer,Craftsmen
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Miseno, the Italian fine jewelry house founded in 2014 by Antonio Cardamuro, is celebrating its 10th anniversary with a multi-layered expansion that blends heritage, craftsmanship, and family legacy.

At the heart of this milestone is the new “Arco” collection, inspired by the Arco Felice (“Arch of Happiness”)—a historic Roman gateway in Cardamuro’s hometown of Miseno. The collection embodies “timeless allure and promise,” the brand says, marrying ancient symbolism with modern sophistication.

The 20-piece line includes collar necklaces, cuff bracelets, and more, crafted in 18k gold with diamonds, turquoise, and coral. It’s tiered into three levels:

  • High Jewelry
  • Gold and Diamonds
  • Gold and Colored Stones

Alongside the launch, Miseno is releasing a coffee table book, titled “Un Mosaico di Colori” (“A Mosaic of Colors”), reflecting on the brand’s first decade. The book won’t be for sale—only available at special events to clients.

“Time moves so fast,” says Cardamuro. “We felt it important to have a written record of Miseno’s founding years for future generations.”

Biggest move yet? Miseno is opening its own headquarters and workshop in Valenza, Italy, marking a shift away from outsourcing. The new site will house five in-house artisans trained in traditional goldsmithing and stone-setting techniques.

“It’s the right time,” says Cardamuro. “Having our own artisans lets us control our destiny.”

Also joining the next-gen push:

  • Mimmo Mariottini, former exec at Sergio Rossi, Bally, Porsche Design, and Bulgari, now Miseno’s new Director of Strategic Development
  • Cardamuro’s children: Gabriella Bracco (marketing/sales) and Joseph Cardamuro (production/creative), who are now key players in the brand’s evolution

The workshop is expected to open in the coming months.
More at Miseno.com

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