Lab-grown gems are officially having their moment — and America’s jewelry shoppers are listening. A brand-new 2025 survey shows that the sparkle game is changing fast 💥
📊 What the survey revealed:
- 84% of U.S. shoppers know about lab-grown diamonds
- 49% still can’t confidently tell the difference between lab and mined stones 😵💫
- BUT knowledge is improving — understanding jumped 13% since 2023!
💍 Would you rock lab-grown?
- 83% said YES to lab-grown rubies, emeralds, or sapphires (as long as they’re chemically identical to mined ones)
- 83% would wear lab-grown jewelry (non-bridal)
- 74% are down for lab-grown engagement rings 💍❤️
💸 Why choose lab-grown?
- 31% want the better price
- 30% want higher color & clarity without paying the mined-diamond markup
- Still, 49% prefer natural stones when all else is equal — the origin still matters to many 🤔
📣 Who’s behind the data?
- The Plumb Club’s 2025 Industry Report, done with Paola De Luca & Qualtrics
- Surveyed 2,000+ Americans (ages 25–60, incomes $75K+)
📍 Full results dropping at JCK Las Vegas on June 7. Get ready for even more gemstone tea ☕💎