Memphis, Tenn.—As the new school year kicks off, Sissy’s Log Cabin recently hosted an event supporting students in Memphis, Tennessee.
For its inaugural “Back to School and Bling” event, the jeweler partnered with the NBA’s Memphis Grizzlies and Streets Ministries, a Memphis organization that offers resources for local youth such as after-school programs, college tours, and physical fitness activities.
The family-owned and -operated retailer, which has seven locations across Arkansas and Tennessee, is the official jeweler for the Grizzlies and their home arena, the FedExForum.
More than 30 students attended the event, which took place at the arena on Aug. 21.
The afternoon consisted of interactive drills and skill sessions on the court with Grizzlies player GG Jackson and Junior Grizzlies coaches.
Following the activities, the students received school supplies donated by Sissy’s Log Cabin and enjoyed dinner in the Sissy’s Log Cabin Lounge.
They also received “Back to School and Bling” t-shirts and signed player posters.
“This event gave our students more than school supplies and time on the court. It offered them encouragement, engagement, and equipment, reassuring them that they have a community that believes in them as Streets does,” said Eric Ballentine, executive director of Streets Ministries.
“We are grateful to partner with Sissy’s Log Cabin and the Memphis Grizzlies to create an experience that will inspire our youth as they head into a new school year.”
Wyatt Jones, vice president and Sissy’s Log Cabin Memphis store manager, said seeing the students’ joy and confidence is a reminder of why the retailer remains committed to giving back.
“Partnering with the Grizzlies and Streets Ministries allows us to live out our values and put our faith into action by serving, uplifting, and inspiring the next generation,” he said.
Sissy’s Log Cabin, which was recognized earlier this year as the recipient of Diamonds Do Good’s Community Impact Award, said it will continue to support local charities and foster connections in its communities across Arkansas and Tennessee, reflecting the philanthropic vision of founder Sissy Jones.
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