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AIDI

She Closed One Brand and Opened a Portal to a Spiritual Jewelry World 💫🔮💍

· Designer

Diane Goldstein isn’t just a designer—she’s a spiritual force crafting wearable energy.

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The Paris-born, London-educated creative spent decades mastering fashion, but it wasn’t until launching Monoki that everything came full circle. “Jewelry is a container for the energy that’s pushed me forward,” she says.

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Monoki’s grigri necklaces—named after lucky talismans—embody this vision. From horseshoes to Egyptian charms, each piece is made to offer protection, connection, and meaning. “They evolve,” says Goldstein, “but their essence stays the same.”

Raised by an artist mother and architect father, Diane grew up surrounded by creativity. Her grandmother’s Claude Lalanne necklace sparked her love for wearable sculpture. She studied at ESMOD in Paris and earned her master’s from Central Saint Martins, working at fashion houses like Chloé, Hussein Chalayan, and Paul & Joe.

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But her turning point came in 2002 with her first accessories line, followed by her breakout label April May, named after her and her husband’s birth months. It was a decade-long success in boho fashion.

Then came the pivot.

A trip to Los Angeles transformed her perspective. She closed April May and launched Monoki: a lifestyle brand blending ready-to-wear, perfume, and powerful jewelry. Think carved gemstone “Heal Me” rings in lapis lazuli and tiger’s eye, glowing with spiritual meaning.

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“Monoki is not just a brand,” she says. “It’s a way of life.” One that merges sacred energy with style—and offers every wearer a little magic of their own.

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